Rudis is dedicated to a great virtue: power. Rudis is the name given as a trophy to victorious gladiators, a wooden sword, which was a tool but also a symbol of freedom: the gladiator is no longer a slave!
To overcome his fear before entering the arena, the gladiator drank a cider made from dried fruit and grapes. But why are we talking about gladiators in the 21st century? Massimo Nobile believes that today all professionals and business people have their own battle to win. This is why we created a fragrance to provide energy for their struggle, both mentally and physically. The perfume inspired by this object, therefore, had to consider strength and sweetness, battle and freedom, life and death, virility and weakness, all at once. The box is precious: only five craftsmen in the world can work leather in this way. The production process is very time-consuming and begins by taking the leather and soaking it. Then, using a piece of wood the same shape as the bottle as a guide, they take the still-wet leather, wrap the first side around the wood, and bake it in an oven. The next step is to soak the leather again, following the same procedure for each side and for the curves that form the box. After this intricate process, you cannot see the seams or stitches and the leather is as hard as a piece of wood. In the final step, it is lacquered and sliced before being worked on the inside. The box can only be closed in one way, depending on how it was cut. There are two dots that form a guide for closing the lid correctly.